Niantic’s augmented reality game Pokémon GO has now surpassed $3 billion in lifetime gross revenue, according to Sensor Tower’s Store Intelligence data estimates. There’s seemingly no stopping the popular mobile hit that has now been downloaded more than 541 million times since it was launched in 2016, and has an average revenue per download of around $5.60.
2016 remains the top-grossing year for GO – generating $832.4 million after a limited launch. In 2017, it bagged $589.3 million and last year it racked up $816.3 million. So far this year it’s made $774.3 million and is currently set to surpass its first year.
In terms of player spending habits, the United States leads with users dropping close to $1.1 billion on the game – which equates to 36.2 percent of total lifetime revenue. Japan is in second place, spending $884.5 million on the game, and Germany placed third ($181.6 million). The US also has downloaded the game the most – 99.3 million times, to be precise. Brazil places second with 58.4 million downloads, and Mexico is in third position with 34 million downloads.
Android users lead the way in terms of downloads (424.6 million installs) and Google Play users have spent $1.6 billion in total. In contrast, iOS and App Store users have spent $1.4 billion to date.
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